14 Mar 2018

Instrumental CEO Conrad Withey announced for The Great Escape Festival

Photo: The Great Escape

Instrumental CEO Conrad Withey has been added to the lineup at The Great Escape 2018. The festival has announced the latest additions to the convention side of the annual new music celebration. Live Nation UK president Paul Latham and BBC Radio 1Xtra’s MistaJam also feature in the latest wave of additions.

The Great Escape (TGE) will host a three-day convention across its Brighton venues, with a new theme explored each day. Topics set to be discussed include China, AI and education. The AI Conference will feature discussions and talks focussing on the use of artificial intelligence to develop music industry processes and the creation of music and videos.

Conrad commented: “I am thrilled to be included in the AI conference at this year’s Great Escape. So many people are intrigued by what we are doing at Instrumental with AI to solve the problem of artist and track scouting in a streaming world. This will be a great opportunity to share our insights and plans, showcase our TalentAI platform and explore how it can help drive sales for others attending the event.

Conrad will be speaking at the Maximising Data talk at 13:45-14:30 at Dukes at Komedia. 

"The music industry is sitting on more fan data than ever before – how can technology help you use all that data to full effect? We talk to Ents24 about their Event Affinity Engine and Instrumental about their TalentAI."

Imogen Heap (FAC), Sammy Andrews (Deviate Digital) and Andy Parsons (Ticketmaster UK MD) will also discuss the impact of artificial intelligence on music.

The AI Conference takes place at Dukes at Komedia on 17 May.
• For a ticket to all three CMU Insights conferences click here
• For a full delegate pass for the TGE convention and festival click here

The TGE: Convention will run across multiple venues between May 17-19. Our A&R scouting platform utilises Spotify API data and AI processes to unearth the fastest growing unsigned talent. Users can filter artists by signed/unsigned, genre, country, followers and more. 

If you have any queries about Instrumental’s A&R scouting platform or want to find out how it can power your music scouting efforts, please get in touch via hello@weareinstrumental.com