9 Nov 2018
Music

5 Artists You Need to Know in November

Check out the 5 artists you need to know in November, as selected by the Instrumental music scouting platform.

Our A&R scouting platform tracks over 460,000 artists and 5 million tracks on Spotify, highlighting artist momentum through dynamic audience reach data. We've hand selected the 5 artists that you need to know in November 2018.

Check out the 5 artists you need to know in November

1. Lila Drew

London newcomer Lila Drew has just marked her entry into the music world with a stunning R&B groover, “faded/2am”. Her soulful vocal performance and surprise collaboration with GoldLink illustrates why she is being hyped as one of the most exciting new voices in UK music. Not bad for a track released two weeks after her 18th birthday.

Picking up features on 24 influential playlists including multiple New Music Friday’s and Pop Rising, Lila Drew grew by an incomparable 290,576.46% in the week following the release. Her direct artist following has also grown by 256.36%, illustrating that she is converting first-time listeners into new fans. With close to 250,000 monthly listeners on Spotify already, Lila is one to watch in 2019 (Instrumental Music Scouting Platform).

2. GRAACE

GRAACE’s debut singles “Kissing Boys” and “Last Night” had us eagerly anticipating the arrival of her full debut EP, ‘Self-Sabotage’. The 21-year-old Australian artist has created a cohesive, shining body of work, marking her entrance into the electro-pop space.

Stripped-back track “Last Night” is reminiscent of Lorde at times, with its vocal tones and thoughtful lyrical narrative, but a brighter-pop sound comes through in tracks “Kissing Boys” and “SOS”. Backed by Triple J and influential press outlets alike, GRAACE’s debut EP looks set to be a hit.

Both GRAACE’s direct artist following and playlist following grew significantly this week, with spots on enormous editorial playlists: Summer Party (1,715,866 playlist followers), Daily Life, Summer Chillout and Pop All Day. "Last Night" is featured in a number of these, giving the track a staggering 2,175,757 playlist followers in total (Instrumental Music Scouting Platform).

3. She Drew The Gun

Forged from Louisa Roacher’s poetic lyricism and powerful vocal, She Drew The Gun are going from strength-to-strength with their evocative brand of psych-pop.

Edging away from their well-received folk dominated debut LP, She Drew The Gun impress on their poignant sophomore ‘Revolution Of Mind’. With Roacher’s Scouse vocals sliding in and out of spoken word between melodic choruses, she offers her evaluation of societal structures and government actions. Packed around synthy elements and psych guitar fizzes, the record is sonically exceptional.

With features on 9 influential playlists including New Music Friday UK and BBC Radio 6 Music Playlist, She Drew The Gun have enjoyed a huge 470% increase in their playlist following this week, taking their total to over 920,000 (Instrumental Music Scouting Platform).

4. Hamzaa

Rising London songstress Hamzaa has just released her latest track in the run-up to her awaited debut EP “The First Signs of Me”. “Breathing” is an uplifting single, with delicate but driving percussion and emotive strings: thoughtful production flaunts soulful and gospel-infused vocal.

The song’s concept is refreshing and positive, it feels genuine and almost spontaneous. “Breathing” follows the heartfelt “Stranded Love” and youthful declaration of love, “You”.

With a highly-coveted spot on New Music Friday, Hamzaa now boasts a 1.3m strong playlist following. This figure is bolstered by other features on editorial playlists such as Sweet Soul and R&B UK (Instrumental Music Scouting Platform). With her first London headline show in late November, things are looking good for the 19-year old artist.

5. Glossii

Despite having only formed as a band last year, South London’s Glossii have already found a serious groove. After impressing crowds at Camden Rocks Festival and supporting HMLTD, the four-piece have dropped their sophomore single, “Runaway Rockaway”.

With swaggering riffs and driving beats, the gritty anthem is made by Sofia Zanghirella’s The Kills-esque vocals. The three minutes of punk-infused indie is an exciting marker of things to come from Glossii.

Picking up a feature on influential Spotify playlist Punk Unleashed, Glossii have picked up over 37,000 playlist followers this week. With a 4.26% artist follower change, we think they're ones to watch on tips for 2019 lists (Instrumental Music Scouting Platform).

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