Instrumental's tech and team work as a matchmakers between artists and the music and media industry. Our aim is to connect new talent with commercial opportunities that will help them develop and grow.
Check out how clients benefit from working with Instrumental:
Our platform identifies 500-1000 new, trending artists a week. We connect with them and work to provide unique commercial partnership opportunities and facilitate introductions to services that can develop and grow their careers.
The volume of tracks being uploaded to streaming sites from self-distribution platforms like AWAL, Tunecore, Ditto and Distrokid everyday is enourmous. The Instrumental platform delivers a powerful A&R scouting tool intended to save label teams time and money in their search for high potential new recordings and artists to sign.
Talent scouting for music publishers now means tracking hundreds of thousands of singers and songwriters uploading their compositions directly to streaming platforms. Our platform cuts through the noise to identify the most exciting unpublished artists on the planet, providing a range of filters to enable users to hyper-personalise their music scouting.
Our platform allows agencies to match high performing recordings to specific creative briefs. Teams can filter for songs based on genre, BPM and track characteristics such as valence, speechness, liveness, instrumentalness, energy and danceability, delivering ultra-personalised song discovery for sync agencies. The artist is also profiled with audience demographic data helping match to brand targeting briefs.
The dominance of social video and streaming platforms now means that the next big thing will almost certainly be discovered online. That’s why the Instrumental A&R scouting tool uses machine learning to scout Spotify for emerging talent building an online following. Our tool helps promoters, agents, venues and festivals identify regional fan bases that can drive ticket sales.
Brands are increasingly looking to innovative, creative partnerships with artists and to reduce the cost of music within their campaigns. The independent artist sector offers the potential to collaborate commercially as part of TV advertising or digital content in a way never possible with the traditional licensing model. Instrumental matches artists to briefs for our brand partners and delivers a joined up revenue share solution to brand teams.
We believe in our product, but don’t just take our word for it! Check out what some of our happy customers have to say about our music scouting platform.
If you do not work within one of the industries we have mentioned but are intrigued by our platform, we would still love to hear from you!
Get in touch and our sales team will see if Instrumental is the right tool to power your scouting efforts.Request a Meeting